Episode 16

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Published on:

18th Apr 2023

Building Your Brand and Your Career with Andrea Tagliaferro

In this episode of The Marketing Moguls, Andrea Tagliaferro shares insights on navigating a career in marketing. She emphasizes the importance of being flexible and having core values in marketing strategies, learning from role models, and networking outside of one's comfort zone. They also discuss using social media for audience interaction, translating skill sets across industries, and share some funny marketing fails. The episode concludes with a promotion for Laura Vessel and Jim Mckelvie's speaking engagement at South by Southwest.

In This Episode, You'll Learn:

  • 00:00 - Building Your Brand and Your Career with Andrea Tagliaferro
  • 04:58 - Embracing the startup world to transition into marketing
  • 06:44 - Translating skills from architecture to marketing in a job interview
  • 11:05 - Using social media for audience interaction, including TikTok, Twitter, and Instagram
  • 14:45 - Importance of flexibility and core values in marketing strategies
  • 15:53 - Using data to understand what works and what doesn't in marketing campaigns
  • 16:28 - Learning from role models and stalking them on LinkedIn to understand their career paths
  • 19:07 - Stepping outside of your comfort zone to make connections and find job opportunities
  • 20:05 - Using LinkedIn to passively network and showcase your skills

Links and Resources:

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About the Podcast

Marketing Moguls
The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, and the latest marketing trends. The podcast will also have a fun side to it, with discussions on marketing fails and creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.

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Michael Ryan

The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, the latest marketing trends, and more. The podcast will also have a fun side to it, with discussions on things like marketing fails or creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.