Episode 8

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Published on:

21st Mar 2023

Risky Business: Navigating Challenges in Startup Marketing with Danielle Lewan

In this episode of the Marketing Moguls podcast, host Michael interviews Danielle Lewan, a marketing expert known for her ability to capture a high-quality audience. Danielle emphasizes the importance of starting with a clear purpose and developing a strategy that resonates with your target audience. She also shares her experiences working with Casana and overcoming challenges with leadership. With moments of humor and insight, this episode is a must-listen for anyone interested in the marketing industry.

In This Episode, You'll Learn:

  • 00:00:00 - Top marketer insights: success, struggles, and questions
  • 00:02:30 - Healthcare to smart toilet seats: niche medical startups
  • 00:04:52 - Marketing challenges at Consumer Electronics Show for startups
  • 00:09:47 - Simon's Senate and power of Golden Circle in marketing
  • 00:12:24 - Unique marketing mindset development and leadership alignment
  • 00:15:49 - Impressive video production stages with toilets and lazy susans

Links and Resources:

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About the Podcast

Marketing Moguls
The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, and the latest marketing trends. The podcast will also have a fun side to it, with discussions on marketing fails and creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.

About your host

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Michael Ryan

The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, the latest marketing trends, and more. The podcast will also have a fun side to it, with discussions on things like marketing fails or creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.