Episode 14

full
Published on:

11th Apr 2023

From Menu to Mouth: Enhancing Restaurant Experience with Voice AI with Ben Brown

In this episode of Marketing Moguls, Michael Ryan speaks with Ben Brown, co-founder of Converse Now, about actionable insights for restaurant owners and marketers. Brown emphasizes the importance of simplicity and personalization in messaging to improve brand representation and guest experience. He also recommends educating customers about AI and leveraging previous marketing skills to market AI products. The episode delves into the impact of chatbots and voice AI on the restaurant industry and how AI can increase financial performance during peak hours. Restaurant owners and marketers can benefit from these insights to improve their operations and enhance the guest experience.

In This Episode, You'll Learn:

  • 00:00 - AI's potential to bridge job demand gap
  • 03:28 - Converse Now's voice AI for restaurant chains
  • 04:31 - Drive-throughs improve with voice ordering technology
  • 06:10 - Voice AI enhances operational efficiency and financial sustainability
  • 09:09 - Generative AI benefits AB to B organizations' platforms
  • 11:48 - AI implementation in industries: challenges and myths
  • 13:36 - Prioritizing quality and personalization in the restaurant industry
  • 15:01 - Converse Now's mission for restaurant industry quality and personalization
  • 16:26 - Relationship-building and education in Converse's marketing strategy
  • 20:50 - Simple, conversational messaging improves brand representation

Links and Resources:

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About the Podcast

Marketing Moguls
The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, and the latest marketing trends. The podcast will also have a fun side to it, with discussions on marketing fails and creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.

About your host

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Michael Ryan

The Marketing Moguls Podcast is a show that features top executives, entrepreneurs, and influencers in the world of marketing. The aim of the podcast is to pick the brains of these marketing experts and find out what makes them successful. The show will cover topics such as increasing conversions, ad campaign strategies, the latest marketing trends, and more. The podcast will also have a fun side to it, with discussions on things like marketing fails or creating the perfect meme. Whether you're a marketer, business owner, or simply interested in marketing, this podcast is for you.